… in my series of IAW´s we are now at IAW no 7 – 💡”Channel support & execution”
It’s all about communication and clear expectations, from the start!.
When asking partners what they think is most important when prioritizing who to work with – a few of the most common answers is 🛎️:
✅ Commercial attractiveness
✅ Ease of doing business
✅ Market Acceptance & Demand
Do some thinking around :
✏️ How easy is it to work with, and make money with you as a vendor?
✏️ Why and when do you want to work with partner A,B & C?
Two very easy and straight forward questions but make sure you think through this a couple of times and remember that different partnerships will ask for and require different values/resources.
Most important of – all agree on what success looks like…
For both of you!!
The most successful partnerships my teams and I have developed and managed over the years have all been based on
💡Transparency – Dare to be transparent.
💡Predictability – Be predictable.
💡Trust – Will drive longterm credibility & profitability.
This will result in:
🎯 Steady growth!
🎯 Successful projects!
🎯 Profitable & long-lasting partnership!
Both short and long term.
As always, nothing would make me more glad if I can give you an idea or inspiration to try something different or remember something you’ve already learned – be passioned and pay it forward.
Stay tuned for the next IAW –
💡”Follow up, Metrics & Rewards…”
& Remember!!
Be safe, kind, work hard, have fun & pay it forward…
Best
/ John B
(Ps. if you want to discuss any of my IAW´s over a virtual coffee or maybe need help in making it happen – don´t hesitate to reach out.)
#payitforward
#impatientsuccess
#passioncreatesbrilliance
#iaw
